Singapore night landscape
Number of oBike users in Singapore as of January 2018: > 1 million active users
Perceived benefits to make purchase via on-demand economy
“I would like payment to be automated and eliminate the physical process of paying” - 66% Singaporeans strongly agree/agree
Share of time on devices
Thin Margin
BlueSG

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Woman in scenic waters
Man making payment on watch
Woman using laptop and mobile